Blue Cross Blue Shield of Michigan

To help non customer-facing BCBSM associates understand the impact they have on the customer experience, we created an Escape Room immersion that delivered understanding and inspired empathy through game play, collaboration and problem-solving. I created the name, graphics and tone for the experience, and designed the backdrops of the "rooms". “We’ve had over 2,000 employees through the Escape Room. Our calendar of events for the next year is completely full. We continue to get incredible kudos of how it’s the most unique, engaging and memorable training people have ever attended.” — Deanna, client partner